A. In the store
The most ideal and pleasant is to come into our store in the centre of Brussels on the famous Avenue Louise (only 5 minutes from the Thalys and Eurostar train station and only 15 minutes from the airport). Our professional team will be pleased to warmly welcome you. You can pay by electronic transfer, credit card, debit card, bank card with no limit and in cash up to 15,000 €.
B. By correspondence/Online
If you cannot come into the store, you can buy online by:
Your security: our honesty
We know how stressful it can be to send off money “into the wild”. There is no obvious answer to this question given that this fear is certainly legitimate.
We can only assure you that this is not a sting operation and that we keep all our promises… ten years of business in this sector without the least problem is surely the best proof. Please do not hesitate to visit forums and discover all the good that our clients think of us.
Our promise
With 10 years of business experience without the smallest problem, Le Collection‘Heure pioneered the sale of watches by correspondence and is the uncontested, number 1 store in the Benelux area.
In general, our goal is long-term and over the past ten years we have built an international reputation and renown…. our ambition is to continue for many years to come.
Bank Information
Belgian Bank Account
Le collection heure SPRL – 85b avenue Louise – 1050 Brussels
Bank: BNP Paribas Fortis
IBAN: BE 83 0016 4510 2115
Swift Code: GEBABEBB
Communication: Your last and first names.

We much prefer your watches to your money!
Please do not hesitate to propose your timepieces to us, as an exchange or as a pure and simple sale. Send us an email with a few photos and we will send you a firm offer within 24 hours.
We always try to close our deals and generally we pay a better price than others due to our business model “small profit margin – large volume”.
We can also maintain, repair, restore, polish, clean or make an appraisal of your watch (we do this, notably, for insurance companies), whether the watch comes from our store or not, for a price well below the manufacturer's price and in a much shorter time.
Each one of our watches
In the case of the application of a guarantee for a technical problem, we entrust the watch to one of our three qualified and certified master watchmakers. Our watchmakers work only with original manufacturer's replacement parts and equipment as specified by the manufacturers or of a better quality (and they often work more quickly). No half measures for us!
Crises in the stock markets, banks, real estate, the euro, Countries, Europe… etc. The disillusionment after 2008 gave rise to a new phenomenon: people want to invest in something tangible, something real: gold, paintings, old cars, watches…
The specificity of investing in collectible watches resides in its unbelievable potential for appreciation and in its perennial stability which make it a "safe" investment.
Indeed, by definition there exist only a specific number of “collectors” watches, the offer is limited. On the other hand, the number of collectors (= the demand) continues to rise all over the world.
The best proof of the increasing interest in the “collector” watch is in the fact that the most well-known brands (Rolex, Patek, Omega, Jaeger LeCoultre or Vachron) continue to bring back legendary models with the goal of selling new watches. But nothing will replace the “original”, the “real one”.
The Indians and the Chinese have entered this market and now compose almost two-thirds of the buyers of the biggest watches in auction houses. Investment funds of several million Euros were created in 2010. And one can understand them, there is simply no example of a mythic piece whose value has depreciated over the past ten years. On the contrary, certain Rolex or Patek models have doubled in price over the past 10 - 15 years.
And all this, for the enjoyment of wearing the desired object without restriction nor complicated management, as opposed to other investments such as, for example, paintings or old cars (storage, insurance, repairs…). In brief, the best package possible: “protection of capital/return on investment/enjoyment”. Passion has become reason!
It goes without saying that we would be delighted to help you create your ideal collection and that our expert experience of more than 20 years in this business will be of value to you.